12nd

postmodernism

it break the modernist
principle by placing emphasis on form over function, by reintroducing traditional or classiical elements or by carrying modernist styles or practices to extremes

seen in art, design, literature, architecture
emphasis on fell rather than rationale, emphasis on surface,texture materials
self-consciousness or self-referencing
mixes high and low
historical references
vernacular

playful logo,

Post Modern Artists we got
Wolfgang Weingart
Peter Saville
Chip Kidd

Wolfgang weingart ist mein homeboy

experiment of

what kim want us to do

teddy boy,
Sex pistols, never mind the bolllocks

the airplane crash in the longisland in new york. horny dogs, david,

sagmeister

Chess monkey

modern condition, about bauhuas.
each group

The introduction of the Macintosh computer changed everything for graphic design

David Carson
no formal back ground in graphic design, unique approach

Sagmeister
took a one year sabatical to redefine his work and approach. 

Issues of Emigre, rare, great work
Make better work with better clients

Postmodernists make work that can be difficult to read, but overall more impactful. It engages the viewer in order to communicate the message.

https://ontario.ringling.edu/AH395_01

11st class

Swiss Design & The International Typographic Style
more than just grids
visual unity achieved by asymmetrical organization
use of objective photography san serif type, flush left, rag right
mathematica grids
being socially useful

we can see the trace back from early design movement such as the bauhaus and constructivism

suprematism is about pure feeling about art
construcivism is about making thing useful, the Bauhaus is about making thing useful in the home, better bulidings, clear communication

more important than the appearance is attitude!

Design as a socially useful and important activity!

http://www.aber.ac.uk/media/Documents/S4B/sem12.html

max bill is involved in the planning of the institute of design in germany
ulm is important because it was a school notable for its inclusion of semiotics as a field of study.

Semiotcs
the philosophical theory of signs and symbols, what things mean in relationship to other things.
syntactics-order
semantics-meaning or referred to
pragmatics-how it is used

Ferdinand de Saussure
Dyadic Model

Charles Sanders Peirce
Triadic Model
sing

Basler
Freilichtspiele
1959
19.31August
im
Rosenfeldpark
GISELLE

If u design

Adrian Frutiger, born in 1928 create the universe alphabet in three years.
Does away the with the traditional Roman system, and uses a numbering system instead.
Univers logical, systematic, and sans serif. able to get tremendous variation while using the same family of fonts.

Armon Hoffman still alive
create archaic swiss style
develops a system of relationships and contrasting elements
if you design the negative space, the rest will work.
the negative space is an active component of any composition.

Josef Muller Brockman Consistently Sues implied Grits and objective imagery
used same mathematical structure for many different posters show the flexibility of grid, used grids as the art.

der Film

three math poster give u flexibility.

I am a Swissy

Beethoven concert

Paul Rand use imagery to introduce the concept of Christmas and War

uses dots to convey different semiotic meanings
what is the simplest thing to get the idea across?
frequently signs work, cuts paper and uses hand made media/collage, less refined
designed original UPS logo
design is the synthesis of form and content

Saul Bass main title design
Designed the opening titles for many Alfred Hitchcock films

Swiss Design is amazing concept by using grids and structure. it very charming to look at it, I love looking at Swiss design because it always feels like the design is bold and delicious, so perfect that every element is in the best possible place in order to communicate the message. it feel bold and delicious. the use of system, grids, and font families also allows designers break a rule and maintaining a confident and stable feel. it really amazing that Swiss Design had a great influence on industry, doesn't matters what kind of form, you can always apply Swiss design ides to communicate differently.
Swiss Designer such as Joesph Muller Brockman, Adrian Frutiger, Armon Hoffman, Saul Bass, they are the pioneer of Swissy, their work change the new generation of designer or artist.

10th

Modernism
the bauhus is limit in this country,
he sees this exhibition 1924,

1928 repainted.

1973

the pelican history of art

the form of the book by jan tis

in waht way is Jan tschichold like taliwn moirris, elbert hubbard (roycrofter) and the winener werkstatte.

NHRR logo development from herbert matter. he apparch to type is persize. Iconic

polishare new york mafia, post modermism we are exmaple. a rip off.

ad for knoll matter, 1948.

great cartoon, seen ny as cubist.

Running water, rural electrification administration.

Free classes,

Exhibiton

National letter writing

John

syphilis, six out of ten curse

Jerome Roth, New York Federal Art Project.

Portflio Maginzine.

Ladislav sutnar. 1934

steve howl, ny memeber mafia.

Catalog design progress.

Ladislav sutnar, catalog design progress spread, 1950

Gropius and the other people from Bauhaus, they have great influence on America great depression. he is teaching at Harvard and use his idea to teach student and they start to use this idea.

The Bauhaus is a great movement, it made the design world different today, it bring the art and communication together in a better way, we have to give it to Gropius and Bauhaus idea that change the world in 1920 and 30s.

9th Class

I will work on it

8th Class

art shouldn't have ficition, it should be a pure expressionism

eisenstein's potemkin.

it's a social experiments

1937 the left font yard, the black bar, the black bar, drop the pen to se

it serve as funiction as good art, it have moral value, it has funcition.

STIJ stijl

universal harmony. mondrian the found of doesburg

asysmterial is gonna be huge, it's pivotal,

7th Class

1940, the red cross, the poster from 1936, Jess allens,

Hohlwein, graphic should be the lower

kauffer, cubism combine with design. using the language of cubism, you understand the language of umbrella and rain.

Georges Braque
Aria of BachDate 1913

Pablo Picasso
Three Musicians
1921

A,M,ksander, bring a lot reason to the world.the glory of the war lost. people craving logic, univeral truth.

how to apply science in design, historical cycle, entertain by tricks

chewable, ask her for books,

Personal Thought
I kind like the era of Constructivism and Suprematism, I am really digging the two form of design style, I like just a square be a simple beautiful form of art. the poster "Soaring to Success Daily Heralb" is a good example, I see myself doing this kind form of art in the feature as a motion designer. there are artist that I look up to like Charley Harper who has similar style, which it's call minimal realism, they said it captured the essence of the subject with the fewest possible visual element, and i agree. I believe it contrasted the nature-oriented artwork with drawing influence from Cubism, Minimalism, Einsteinian physics and other developments in modern art and science.

6th class

Vienna Austria

Harmony of proportion, geometrical and yet lyrical. Like stained glass

by Joseph hoffmen

Gustav Klimt is the first president, Josef Hoffmann, Koloman Moser and Max Kurzweil, Egon Schiele

Deutscher Werkbund is like German Work Federation

Peter Behrens, first person to print running type in sans serif

german words , usefulness is first requirement.

1903 figure ground play,

peter bear, you experience sexual,

1900 typeface system, he also non walls

aiga

plakatstil is poster style

priester, Bern Hard.

Bosch,

Boote Heraus! it's abstract but complex.

we like a lot lot of information,

it not about power, graphic, it abut thick, sophisticate humor, this kid is totally

5th class

Gothic type face

the chair is 1881, RHMRCKMURDO, ARIBA

the quality of the line. Century Guild, Selwin Image, Title page 1884
the nature is female, sexual inpaim

this guy he
Cere

Harper's bazar

how the figure and ground are flat, very flat pattern

class 4th

we are watching Topsy_wMorris, and at he end he die

Profession John Ruskin.M.A.

how can a worker find the joy in his work, it's all about bring hand craft back

Kelmscott Design.

This is the troy type, this is the Chauccer type.

The work of Oroffrey Chaucer now newly imprinted.

Young people love technology, this is cool, how can I apply that to me.

william morris, art & crafts movement.

in this country, bruce rogers very hot, it's cliche that you collect his.

practical theory in US, roger crafter, swipe.

Fall of Rome 476 AD
Book of Kell 794-806
Charlemagne, 742-814 AD
Crowned Emperor Of the Holy Roman Empire 800 AD
Crusades 1095-1270
Block Printing 1400
Gutenberg Bible 1455
Michael Angelo 1475-1564
Histories of Torie

What do I Know,

Ars Memorandi, 1466, book of death.
it's Christ conny.
Black panthre
look at that face, don't u wanna have a beer with him

A. Punch
B.

Johann Gutenberg, pages from the Gutenberg Bible, 1450-55

Exemple page

Swevyheym and Pannartz - Evolution to Roman letters

Calendarium, 1476

Steven Daye bring printing to the Colonies in 1639, Frist book print

Louis Simonneau, 1695, Letters Capitales Droites.

Copper Plate engraving.

Bodoni, neo classic

the Character are based, fat face, used for displays, poster, not text.

not so much designed as composed, 1854.

Old style
Trantional
modern
Egytian

Ottmar Mergenthaller perfected his linotype machine in 1886

1841, John copper

this is change for class, royal

Ephemera

L. Prang and Company and others, c, 1880 - early 1900s

package, printing on tin, this is early we develop relationship with product.

Walter Crane's Absurd ABC, 1874.

Randolph Cald

Katt

Thomas nast, the father of the US cartoon.

3rd Class

1796, Lithography Invented
1837,Chromolithography
1840 Chromolithography in American

when we young we learn by watching TV,

1800, first iron printing-press was made by Earl stanhope in 1800

First double cylinder steam powered press from 1814, by Fredrerich Koenig, more power 1000 impression one hour.

you call people lidead, if they are non technology.

you invite and you do thing on ur own, don't say it

this country sale pitch, high speed networks. some mentality.

new are sold to subcribe., penny paper cost pennies. in order to make money, newspaper start to sell ad.

John Copper first ad guys, broker of space. take ur ad and place it for you. very clever.

Ottmar Mergenthaller perfected his linotype machine in 1886, lion of type. Mergen flower. Type museum.
7 to 8 hands composite. this machine in very dominate it.

the lead is call mouse, from this crazy typing machine,

1455 - 1800- 1840 1886

Victorian Era Graphic, static fusion, civil war, Victorian queen, strong moral believes, and they love fussiness.
this is a living room, and they love stuff. it's because the time. if you are care take, you want stuff. if you live in the cove, a time square is drop on you, you would know which is good.

MTV cribbs. when people have a lot money don't know how to spend, we help them to spend it.

rococo has the same style, because they have a lot of stuff.

Title page from pencil of Nature 1844, William Henry Fox Talbot, very non swiss.

Hoe printing press 1870, Lithography and wood type. 60, cow boy are indian. Lithography.

Bufford's Sons- Swedish Song Quartet, 1867

here comes the words of Night, Ephemera are the print material are mean to collect. thing are not mean to print it.

L. Prang and Company and others, c 1880-early 1900s, This is the example of Victorian Era Graphic. fresh face of little face of children. exotic animal. to fool the eye, fruit came out. father Christmas comes at this time.

Schumacher & Ettlinger, lithorgraphers, cover and pages from Our Navy premium booklet, 1888.

The Jumping Horse, Carry-us-all

Chromolithography for package, decows. People interesting coffee, ginger, coco.

Quaker Oats. Oats factory, this is time we see personality on product. by forming this relationship can control the markets.

the practical dishes. sneaky and devise, barely have meat in the food

letterpress, 1866
Mixed, 1856
8.5*11' wood cut 1856.

here is dish and spoon, running around, call hey didy.didy.

Kate Greenaway, page from Under the window, 1879.

here is a anther good example of Victorian Era Graphic. Illuminated and New Pictorial Bible, 1846 by john copper.

Harper's Weekly, 1864.

Gangs of New York, movie to watch
Political cartoon from Harper's weekly, 1871. his is father of US Cartoon, Thomas Nast, long time ago, there is this guy in charge of New York, but he is terriblely corrupt. the tiger temper. this tiger is molly the lady. Boss twit.

Beautiful thing are valuable, because it is beautiful.

Class 2nd

before you can write story, written communication.
Story telling.

when you look at picture.
picture become to sound,

Greek letters, roman capture greece, greece capture roman.
23 letter, J b w and m at Later.

decode family type. qutrea, and grotequte.

master work done 1880, cruve letter write fast.

coronation gospels 88 ad

Caroline minuscule from the alcuin bible. around characters. wood printing xylogy
everybody can have it.

when we play video game, our brian get morphed.

freezbe looks like knight cut wood. we see this guy use it to sharp wood.

there is this engraved page, it is a get out of jail card.

why we give gutebery the credit, he bring the system into the printing world.

www.bl.uk/treasures/gutenberg/homepage.html

education is fundamental gather and change because of printing.

first fall of rome 476 ad, book of kells 794-806, charlemagne, 742-814 ad crowned emperor of the holy roman empire.

swevyheym 1465 and pannartz 1467 - evolution to roman letters

erhard ratdolt Calendarium 1476 humanism.

steven daye brought printing to the colonies in 1639

1695 we invent Engraving. the letters were to be drawn by scientific principles a square divided into a grid of 64 unites each of the was divided into 36 units for a total of 2304 units!

Phlippe Grandjean, specimen of Romain du Roi, 1702, the type you are can't use or you will lose body part. nobody is allow to use this stuff.

Rococo style. french 1730 architecture.

Copper graving book, this is going to influence letter form designers. metal type.

Giambattista Bodoni, title page from Saggio tipografico, 1771.

Fat face, display face, is cause attention, wood type.

people want to buy stuff, eat rocks, extra money

In 1815 Vincent Figgins showed two line Pica, Antique what we now call egyptian.

Two lines egyptian

5 historic family Old style, Transitional, Modern, Egyptian, San Serif.

Old style- Garamond 1617

12 points = 1pica
6 pica = 1inch
72 points =1 inch


the industrial evolution, it's a film not bad

First Class

first day class I learn about Johannes Gutenberg, the inventor of book printing, he start the first printing revolution in western world. he also print the 42-line Bible, it has been acclaimed for its high aesthetic and technical quality.

at the every beginning of the class we see the London Calling album cover of the punk band, the clash made in 1979. the cover was used for one of the Elvis Presley's ablum back in 1956. and then we see more modern poster, their style are all connected in a way.

soon we jump into talking about the caveman who can't express themselves so they put images on the walls, it evolved into the cuneiform, that's the earliest form of writing, later it transform into printmaking.
and here it comes the fact for print 1. middle class like to buy things. 2. student expanding with them have class, increase literature into demand, 3. people want books, it shape people who has less knowledge into reading.


Definition of words

xylography - printing with wood

ligature - Two characters designed to work together.

Fleurons- Typographic decorative elements.

Incunabula - The first 50 years of printmaking.

Vellum- Sheepskin

Death books- the art of dying. They also were used for church propaganda.

Here is the a piece of motion animation talk about history of design and type.

History of Graphic and Motion Design

Motion graphics are generally short pieces of time-based visual media which combine the languages of film and graphic design. This can be accomplished by incorporating a number of different elements such as 2d and 3d animation, video, film, typography, illustration, photography, and music. Common applications of motion graphics are film title sequences, animated logos at the end of commercials, lower-third elements, etc.
Broadcast graphics are motion graphics has a strong presence in television. Commercial graphics, entertainment, and show packaging graphics are just a few of the venues in which motion design is found.

Distinguishing motion graphics from other disciplines

Film. Although feature films may contain motion graphics (for example, Shynola's work in "The Hitchhiker's Guide to the Galaxy" or MK12's work in" Stranger than Fiction"), very few (if any) are actually considered motion graphics pieces in themselves.

Visual Effects. Visual Effects are primarily concerned with creating special effects that look realistic, while motion graphics server a purpose more ambiguous - one more akin to graphic design.

Character Animation. Both traditional 2d and 3d character animation can be used within motion graphics, but usually aren't motion graphics in themselves. Significant use of graphic design principles or stylization can blur the lines between traditional animation and motion graphics.

The history of motion graphics

Like graphic design, it's hard to pinpoint the exact start of the motion graphics as a discipline. In the early 20th century people such as Viking Eggeling, Oskar Fischinger, Len Lye were experimenting with films that resemble motion graphics. Saul Bass' film title sequences in the 50's and 60's took it a step further and into the public eye. In the late 70's and 80's people such as Harry Marks and Robert Abel helped bring dynamic computer-generated graphics to broadcast television.
It's unclear when the term "motion graphics" was first used. In 1960, John Whitney started a company called Motion Graphics Inc. and frequently used the term in his work. The term rose to prominence in the early 1990's, alongside the advent of the affordable desktop computer.

Locations for motion graphics

In the United States, Los Angeles and New York City are the major motion graphics hubs. Internationally, London, Toronto, Paris, Buenos Aires, and Sydney have the most amount of work.